The partner business is always a result of technology trends. As early as the turn of the millennium has been a big change, then conquered the virtualization the IT market. From one moment to the other much less hardware was sold and virtual services and solutions could be offered. Such great innovation radically changes the market - as well as the digital infrastructures. Meanwhile, these infrastructures are highly automated and standardized. In a time in which many countries companies are increasingly operating globally, which is a very important development.
Many countries sleeps through no trends - but creating them
Generally go many countries companies with new trends and innovations to more cautious. Before this country is something new or have been implemented, it has been mostly already been tested by others. This has less to do with oversleeping, but rather "play it safe" with. Companies want to be successful in the future and not only maintain their competitive advantage, but also to expand.
Reason enough to deal with innovative topics. In order to be economically successful, but you do not join every Super Hype. Much more important is a consistent implementation of the technologies that have really found acceptance. The fact that this strategy is paying off, for decades continued economic success of many countries shows worldwide.
An example of a current mega trend in the IT is certainly the issue of hybrid cloud. It was first discussed by leaders, whether and where the company makes an implementation sense, and above all whether it is safe. Meanwhile, the trend is, however, also arrived at the many countries company and it can definitely speak of a hybrid cloud turning.
How intense the country concerned with the trends of digitization and networking, also shows the industry initiative 4.0, which was launched by the federal government. The aim is a massive strengthening of industrial competitiveness and the economy in general, and indeed using cyber-physical system (CPS). This refers to production and logistics systems that are networked through information and communication technologies with each other and connected to the Internet. According to many players and observers is that a great opportunity for the realization of further innovative products, services and business models.
The channel has to adapt
But what does that mean for the channel? Distributors must develop and offer to create value for the channel new services.
For system integrators, it is crucial how well they know their customers' needs: Which task which challenges must be in the context of new solutions to master? IDC has identified in the study "Hybrid Cloud in many countries 2014" that the most important requirement for a hybrid cloud in addition to the aspects of safety and cost savings it is, adjust the IT faster and more flexible and to support business processes better.
System houses therefore have a mandate to provide appropriate solutions and adapting to the demands of their customers. Since many countries companies are increasingly global road that also means that the system vendors need to offer their services globally with a hybrid cloud platform. Air vCloud VMware offers innovation as a service - from the data center to desktops to mobile applications. Gives companies not only a much more agile IT environment, but can benefit more quickly from the advantages of hybrid cloud environments.
The IT is constantly changing. In global competition, it is extremely important for the positive development of enterprises to provide the right switch at the right time. We assume here as a system house an advisory role, are close to subjects, deals with the trends and changes. With the goal in this highly dynamic environment to positively influence a well-informed, but above all to be a stable partner and trendsetting decisions of our customers.
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